AS11 REF for Sale

What's included with your purchase

Plate Details

AS11 REF is a current-style registration issued in March 2011. Current style plates use a two-letter area code, a two-digit year code (11), and a three-letter random sequence. The 11 area code identifies it as originating from the Norwich DVLA office, covering East of England. Under DVLA rules, this plate can be assigned to any vehicle first registered in March 2011 or earlier — it cannot make a vehicle appear newer than it actually is.

Investment & Value

AS11 REF is a current-style registration. While the current format is still issued, specific combinations with strong personal associations — particularly short, meaningful initials — command significant premiums on the secondary market. The combination Assure is a common name, which significantly increases demand — plates that clearly represent popular names consistently attract competitive bidding and hold their value well. Personalised number plates are a tangible, portable asset. Unlike most purchases, a desirable plate retains and can appreciate in value over time. NewReg has been trading since 1991 and can advise on valuation — call 01772 566400.

Registration History

AS11 REF was first made available in March 2011, issued by the Norwich DVLA office covering East of England.

Similar Plates

Why buy from NewReg?

Frequently Asked Questions

• What could AS11 REF represent? +
  Many people would see AS11 REF as representing the name or word Assure. As with all personalised number plates, the registration has no official meaning — it is a combination of letters and numbers issued by the DVLA that buyers choose for its personal significance.
• Where is the cheapest place to buy AS11 REF? +
  NewReg.co.uk currently lists AS11 REF at £15,075, with a total all-in cost from £15,155 including the £80 DVLA transfer fee. NewReg operates a price match guarantee — if you find the same plate advertised cheaper by another dealer, we will beat that price. Full DVLA transfer handling is included at no extra charge beyond the £80 DVLA fee. Finance is also available from approximately £1,266 per month (0% APR, subject to status).
• Why are some AS11 REF listings priced much lower than the market rate? +
  Some dealers advertise plates with a headline figure such as “from £200”, which can refer to their minimum site-wide price rather than an actual price for AS11 REF. The genuine market value of AS11 REF reflects its specific characteristics — plate format, letter combination, rarity and any name or word that buyers may associate with it. NewReg lists AS11 REF at £15,075 — the true market price — with a price match guarantee: if you find AS11 REF legitimately offered cheaper by another UK dealer, we will beat that price.
• What is included when I buy AS11 REF from NewReg? +
  Your purchase of AS11 REF from NewReg includes: full DVLA transfer service — we handle all paperwork on your behalf at no extra charge beyond the standard DVLA transfer fee, a certificate of entitlement, and road-legal acrylic number plates. The £80 DVLA transfer fee is shown separately at checkout and paid direct to the DVLA. NewReg has been a DVLA-recognised reseller and CNDA member since 1991.
• What year is the AS11 number plate? +
  The 11 year code on AS11 REF identifies it as a March 2011 registration. Current style plates are issued by the DVLA twice a year — in March and September.
• Where was AS11 REF originally issued? +
  The AS area code on AS11 REF identifies it as having been issued by the Norwich DVLA office, covering the East of England area of the UK.
• Can I put AS11 REF on my car? +
  Under DVLA rules, a number plate cannot make a vehicle appear newer than it is. AS11 REF can be assigned to a vehicle first registered in March 2011 or earlier — it cannot be placed on a vehicle registered after that date.
• Can I buy AS11 REF on finance? +
  Yes — AS11 REF is eligible for 0% APR finance through NewReg's finance partner. Based on the current price of £15,075, monthly payments start from approximately £1,266. Finance is available on plates priced between £250 and £25,000, subject to status and approval.
• Does NewReg offer a price guarantee on AS11 REF? +
  Yes. NewReg guarantees you will not find AS11 REF advertised cheaper by any other UK dealer. If you do find a lower price for the same plate, we will beat it — our guarantee covers the full cost including the plate rights, VAT, and the DVLA transfer fee. See our price match guarantee at newreg.co.uk/services/guarantee/
• What is the total cost of buying AS11 REF? +
  The all-in cost of buying AS11 REF from NewReg is £15,155. This breaks down as: plate price £15,075 + VAT £3,015 + DVLA transfer fee £80. There are no hidden charges — the DVLA fee is paid directly to the DVLA as part of the transfer process. NewReg handles all DVLA paperwork on your behalf.
• What does AS11 REF mean as a personalised plate? +
  As a personalised number plate, AS11 REF is most often chosen because it reads as the name or word Assure. The DVLA issues registrations based on a formula of letters and numbers — the personal meaning comes from how buyers interpret the combination. AS11 REF is a popular choice for anyone named Assure or with a personal or professional connection to that word.
• Is AS11 REF a good investment? +
  Personalised number plates have a strong track record as alternative investments. AS11 REF is a Current style registration — plates at this price point reflect genuine collector demand and limited availability. Unlike most assets, a personalised plate can be displayed and used daily while being held as an investment. NewReg has operated since 1991 and has seen strong long-term appreciation across quality registrations. Plates are not a guaranteed investment — values depend on demand, plate format, and letter combination.